The more time I spend every day trying to become the most effecient and qualified instructor that I can be,
I find more and more ‘franchise opportunities’ that ’sell’ what I work so hard to deliver. Is there a
dental franchise or liposuction franchise company that I can learn how to operate in a two week
long training school that I can attend? Then WHY are people trying to “sell” what I work hard to deliver?

Consider these…

- Are your physical capabilities tested prior to beginning?

- Can you find a Fitness professional or center that can carry out these necessities?

- Examine a facility s staff (Certified, degreed, past experience relevant to YOUR needs), equipment (Maintained, rusting,

broken, many out of order signs), maintenance and upkeep (Bathroom cleanliness, wet spots, smell, garbage, etc.)

- Are they trying to sell you ??

- Does there seem to be young kids servicing your wellness concerns?

When Beginning a program:

- Get a thorough fitness evaluation that assesses your cardiovascular fitness, strength, flexibility, body composition (Fat, Muscle)and a medical health history outline that stratafies your risk for diseases

- Have a Fitness Professional combine your unique medical background and current level of fitness that designs you a powerfully individualized program. (Make sure you have contact with a fitness professional that knows your limitations, medically and physically!)

- Work with and consult a Fitness Professional

with Nationally Recognized Certifications (American College of Sports Medicine, National Academy of Sports Medicine, American Council on Exercise, National Strength and Conditioning Association are a few and the most respected)

- Sensible, Specific, Basic Exercises, If it won t help you in everyday life, it ain t for you!

- The proper individualized nutrition program based upon your goals, likes and dislikes. Not a fad diet , one size fits all diet, or magic diet. Consult a nutritionist or certified dietician.

EXERCISE IS A LIFESTYLE CHANGE don t let anyone tell you differently!!

Phil Sottile, the director and owner of Intelligent Fitness/Athlete s Edge, has 15 years of experience

in the health club industry having pioneered two previous fitness companies (one taken to IPO) and owned his own fitness centers. Phil owns theintelligentway.net, has certified, educated, and tested other fitness instructors as a contributing author to a fitness certification course, extensively lectured to students at Dowling and Nassau Community colleges, motivationally spoken to high school students, educated our seniors, has hosted his own broadcast of INTELLIGENT FITNESS on 105.3FM Radio, has appeared on NEWS12 LONG ISLAND as Personal Trainer to Long Island s Kids and has been reported on by several local magazines, newspapers, and bodybuilding periodicals. Phil is a contributing Fitness Columnist to New York SportScene Magazine and has had several works published on topics of Health and Fitness. He is certified by the top organizations in health and fitness (ACSM, NSCA, NASM, ISSA, AAHFRP) and a strong advocate of consumer empowerment.